Hilton
Introduce new customers to Hilton’s Lifestyle and Collection brands, including Curio Collection, Tapestry Collection, Canopy, and Motto.
²ÝÝ®ÊÓƵÔÚÏß¹Û¿´18’s portfolio allowed Hilton to reach their target audience across multiple platforms and feature individual Hilton properties while also promoting the perks of the brand as a whole. We tapped niche-specific creators to showcase each Hilton property as a credible local, giving audiences the authentic details they need to experience each location like a local.
The Solution
²ÝÝ®ÊÓƵÔÚÏß¹Û¿´18 and Hilton joined forces to place Hilton’s Lifestyle and Collection properties front and center as we redefined the traveler’s itinerary with Local(eyes), a program designed to inspire authentic, unexpected adventure through first-person narratives and helpful service-driven content.
