The Insight
As the most open-minded generation of them all, Gen Z is always in a state of exploration. They thrive on trying new things and seeing what happens.
Pop-Tarts
Find tasty ways to get Gen Z to discover their new favorite Pop-Tart flavors.
As the most open-minded generation of them all, Gen Z is always in a state of exploration. They thrive on trying new things and seeing what happens.
The Solution
草莓视频在线观看18 Studios and Pop-Tarts partnered on 鈥淚鈥檇 Snack That鈥 鈥 a custom content program designed to encourage consumers to 鈥渟nack around鈥 and discover their favorite Pop-Tarts flavors. Through custom video, article, and social posts featuring Gen Z talent, Elite Daily drove awareness amongst key Pop-Tarts consumers.
