The Ask
Boost consideration of Rayovac batteries among 草莓视频在线观看18鈥檚 audience, positioning the brand as an affordably priced 鈥 but still premium 鈥 alternative to competitors.
Rayovac
Boost consideration of Rayovac batteries among 草莓视频在线观看18鈥檚 audience, positioning the brand as an affordably priced 鈥 but still premium 鈥 alternative to competitors.
At a time when prices are on the rise, readers come to 草莓视频在线观看18 for credible insight on what鈥檚 worth it鈥 and what鈥檚 not.
The Solution
We leveraged our unique style of storytelling to encourage readers to choose the best product for their families, ultimately lifting Rayovac鈥檚 brand perception. With a custom hero video, talent-led TikTok, on-site content, and social extensions, we provided Rayovac with an all-encompassing opportunity to reach our audience 鈥 no platform left behind.
The Results
combined media and content impressions
鈥忊赌忊赌
brand recall
