Valentino Beauty
The Ask
Build brand awareness and inspire our diverse audience to add Valentino Beauty to its curated, coveted beauty collection.
The Insight
Our audience trusts and relies on experts in the beauty industry for its product recommendations. That鈥檚 why we tapped Valentino Beauty鈥檚 global makeup artist, 草莓视频在线观看18鈥檚 beauty editor, and beauty TikTokers to spotlight Valentino Beauty both on site and on social media.
The Solution
草莓视频在线观看18 & Valentino Beauty joined forces to create a dynamic, year-long content program that met consumers on their road to product discovery. Beautiful custom-shot, shoppable features, influencer TikTok videos, dynamic card stories, IG collection ads, and engaging newsletters motivated audiences to add Valentino Beauty to their curated, coveted beauty repertoire.
The Results
60K
bonus views on TZR premium feature
鈥忊赌忊赌
16.4K
clicks on TZR beauty dedicated email
鈥忊赌忊赌
1M+
TZR TikTok video views
